fbpx

SEM Services

SEM Services

What is SEM?

Search engine marketing is the process by which brands market their product or services to mark visibility in SERPs, (search engine results pages) through paid search ads. SEM includes YouTube advertising, mobile app advertising, Google Ads campaigns, Bing Ads, PPC and bid management, contextual networks, display ad marketing and remarketing pixels.

SEM services cover both paid and non-paid strategies, like SEO and PPC, that help increase your brand’s visibility on search engines like Google and Bing. With proper search engine marketing services, businesses can reach their desired target audiences.

 

SEM Benefits

Quick Results

Once businesses initiate a particular amount of spending for SEM campaigns, the desired results are achieved gradually within a short period. Through such SEM campaigns, products and services achieve the targeted visibility, footfalls and ultimately sales.

 

Brand Awareness

Brand awareness is one of the major goals of companies which is fulfilled by Search Engine Marketing. While opting for the Google Ads campaign, optimizing paid campaigns and having a presence on the first page of Google, surely helps the brand to excel & get desired results.

 

Laser-focused Targeting

SEM campaigns allow businesses to target people based on geo-location, interests, search queries, buyer persona and so on. This helps businesses in getting visitors who are genuinely interested in their services/products.

 

Charge per Click

SEM is a WIN-WIN situation for businesses. When they spare an ad budget, the businesses are only charged when someone clicks on the link – when the user acts. Hence, the advertisements appear on search engines FREE OF COST. You enjoy free exposure, visibility and quality leads/conversion.

 

Tracking Performance

Measuring performance helps brands to know whether their SEM strategies are going the right way or not. impressions, CTRs for ads, bounce rate, unique page views, etc can help to precisely find out the results & work further accordingly.

 

Our SEM Services

We provide an all-in-one SEM service that includes handling your search engine marketing strategy viz research, execution, testing and tracking.

Our Search Engine Marketing Services start with in-depth keyword research along with SEM campaign setup and optimization to deliver ROI-driven PPC management services.

 

Google Ads

Being the experts in SEM marketing services, we cater to our clients with campaigns defining the right objective, narrowing down to the right audience, to in-depth keyword research and ad placing.

 

Bing Ads

With the help of our certified team of Google and Bing experts, we assist businesses to best utilize the Bing platform by creating well-optimized paid marketing campaigns.

 

Facebook Ads

By creating the entire conversion funnel for a target-oriented Facebook marketing strategy, our team of expert’s research, analyse and get into detailed targeting and getting the right reach to achieve the desired output.

 

LinkedIn Ads

LinkedIn is the best place to market & promote products & services for businesses. Our experts create well-targeted and conversion-focused LinkedIn ad campaigns to rope in potential leads.

 

Ad Remarketing

We aim at delivering the best SEM marketing services, as a part of SEM strategy, our professionals retarget the potential audience of businesses using relevant ads with appealing & precise ad copies which give audiences a recall and help businesses build their brand with a personalized touch to it.

 

Video Ad Management

The current market rulers are the video ads. We help brands target better and gain global recognition for their services through effective Video Ad Management.

 

PPC Audits

SEM is incomplete without an overall marketing campaign including different mediums & strategies. Our PPC experts help brands to focus on potential leads and achieve more by getting an in-depth analysis of your current and past PPC ad campaigns.

 

SEO Services

Being a certified SEO agency, we help businesses with targeting the right keywords, writing relevant content, optimizing page structure, setting up Google Analytics and more to make the brand stand apart in the competition.

 

Local SEO Services

Be it a start-up or an enterprise that’s established, one cannot forego the importance of local audience and market. We offer efficient & reliable Local SEO services. From creating Google My Business to conversion tracking – our Search Engine Marketing team covers it all.

 

Why Premware for SEM Services?

Why choose Search Engine Marketing Agency

Why choose Search Engine Marketing Agency?

Campaign Strategy

At Premware services, our certified experts offer superior SEM services from scratch like setting up SEM campaigns on Google Adwords, Bing Ads, YouTube and other search engines. It also covers defining campaign goals, creating conversion tracking in Google Analytics, geo-target the campaigns and driving desired traffic to the company’s website at the lowest cost-per-click possible.

 

Keyword Research

The best way to track & convert the desired audiences is to find low-cost, high-converting keywords that they regularly use to find business online. Our experts indulge in setting budgets, managing pay-per-click (PPC) keyword bids, and keyword match types to maximize your share of voice on the best performing search phrases.

 

A/B Testing

The experts at Premware Services AB test the ad copies for the best conversion and response rates. The team involves in creating winning copies for SEM text ads that are precise, crisp, catchy using calls-to-action and emotional triggers to generate more click-throughs.

 

Performance Tracking

Being the most important part of SEM strategy, our experts dedicatedly indulge in tracking the results of campaigns by setting up campaign conversion and revenue tracking in Google Analytics, as well as other third-party tools. To pull API data from various tools and platforms and continuously optimize existing campaigns for maximum ROI, we also create dashboard reports for better & clear understanding.

 

With our extensive SEM service background, we aim to deliver superior, efficient, & reliable SEM marketing solutions. Connect with us for fruitful conversions today.

FAQsFrequently Asked Questions and Answers on SEM Services

What is SEM in digital marketing?

Search engine marketing is the process of digital marketing by which brands market their product or services to mark visibility in SERPs, (search engine results pages) through paid search ads. SEM includes YouTube advertising, mobile app advertising, Google Ads campaigns, Bing Ads, PPC and bid management, contextual networks, display ad marketing and remarketing pixels.
SEM services cover both paid and non-paid strategies, like SEO and PPC, that help increase your brand’s visibility on search engines like Google and Bing. With proper search engine marketing services, businesses can reach their desired target audiences.

How SEM works?

SEM (search engine marketing) increase visibility of website/product/services on search engines. With SEM, companies pay for the ads to appear as search results on SERPs (search engine results pages). They choose some important user queries/keywords and target those so that when a user searches for those terms, they see an paid result for the brand and visit that link.

What is the importance of SEM?

SEM help in increasing your brand’s visibility on search engines like Google and Bing. With proper search engine marketing techniques and strategies, you can generate more online traffic for your website. SEM services help businesses to reach their desired target audiences in the short period of time.

What are SEM tools?

SEM tools help digital marketers to manage and optimize paid search ads.
Some of the popular SEM tools are as below:

  • Google Ads
  • SEMrush
  • Wordstream
  • Screaming Frog
  • Crazy Egg
  • Keywordtool.io

What is the main difference between SEO and SEM?

The main difference between SEO and SEM is that SEO is an organic strategy while SEM is a paid strategy. SEM helps us to get desired results instantly, while SEO (search engine optimization) takes a long time to produce results.

Looking for a First-Class Business Plan Consultant?